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“Many people work the business wrong, then claim the business is wrong when it doesn’t work.” – Len Clements, Founder & CEO of MarketWave, Inc.

“Don’t hate what you don’t understand” – John Lennon

Most people dream of starting their own business, but most don’t have enough capital to do so. The most popular business in America is McDonald’s. It has a recognizable name and most everyone has eaten at one. To become a franchisor, the company requires a minimum of $750,000 of non-borrowed personal resources to consider you for a franchise. The average person doesn’t have that so they continue to look for something that they can afford. The reality, most brick and mortar highly profitable franchises are going to cost a significant amount of money to start. They are also going to require liquid assets and a book of financials to offer you the opportunity. Not to mention, the fees you will pay to use and profit from their name.

If you still are interested in becoming a business owner, may I suggest you consider multi-level marketing? The reason multi-level marketing or MLM’s are so popular is because of its low cost to become a business owner, the ability to work from home and the reality that you can run your own business from anywhere in the country. It literally is considered a franchise with little to no fee and the rewards are astronomical. Your small join or sign -up fee is buying a piece of a company, just like a franchise, that was started by someone else. You buy the opportunity to market the business, be the CEO of your own organization, use the products and even more, partner with other business leaders and earn an income while doing so. This income can be as large or small as you want. Depending on your efforts, your ability to learn and be coachable, you determine your growth from there. Now I must be honest and say this is not so easy to do. Just like owning a brick and mortar franchise, you must put in the work in order for it to be successful. This is the main reason why most don’t succeed at Multi-Level Marketing.

If you are considering an MLM home based business? It could be a very lucrative home based business option for you, but you should also know exactly whether or not what you are getting into is truly an MLM home based business or something else. Plus, you need to weigh out the positives and negatives of an MLM home based business before you decide that it is the right business for you.

Making sure you are actually getting involved in an MLM home based business, or multi-level marketing home based business, is important to save yourself some difficulties later. An MLM home based business involves the direct selling of products or services through the recommendations or endorsements of independent representatives/distributors. So, if you are the representative, you receive a commission on any sales that came from your endorsements. Also understand that most products sold through an MLM home based business are not necessarily advertised through mainstream media or in stores. They are considered specialty items and typically can only be purchased through you.

The confusing part of determining if your MLM home based business is legitimate is that there are a number of pyramid schemes out there that are dangerously similar to legitimate MLM home based business concepts. Remember, a pyramid scheme is illegal, and getting involved in one can cause you more trouble that it is worth. You will need to do your research into any MLM home based business that you are considering so that you are sure the MLM home based business you are going to run is valid and legal. Usually, if your investment in proportionate to the product or service you are selling, your MLM home based business will probably be valid.

There are a number of advantages to having an MLM home based business. First of all, you will be working from home where you can virtually set your own hours, which is probably why you are considering an MLM home based business in the first place. Also, you will not have to manufacture (profit saver) any products, because you are usually selling things that are already made and the MLM home based business will usually come with a pre-determined marketing plan. Many people suffer through the process of determining the most effective methods for marketing their products, but with an MLM home based business, you are relieved of that stress. Consider it a business in a box with all the bells and whistles.

The disadvantages of having your own MLM home based business, though, depends a bit on your personality. If you have good leadership skills and are as self-starter, then an MLM home based business will pose little hardship to you. However, if recruiting and selling gives you hives, then starting and maintaining an MLM home based business may be more of a challenge, since your success depends on your ability to be proactive in the business by possibly recruiting and selling your products/services.

Still, having your own MLM home based business means that you can live out your dream of being your own boss, having flexibility in your work schedule and create an extra stream of income that could possibly replace your current one. The cool thing is, you do not need any prior experience unlike most high paying jobs. You can rely on your personality, your desire to learn and your ability to share information as the benchmark to maintain your business.

Just like corporate America, MLM organizations look for leaders. Those individuals who have a desire to exceed expectations, help the organization grow and develop a rewarding lifestyle doing so. Still, do your research to make sure your MLM home based business is a legal business so that you can truly enjoy the true freedom that the MLM home based business offers. There are many opportunities to create the income and the life you deserve if you are willing to put in the sweat equity and work.

I am Nichelle Womack. As a people building coach, I specialize in helping you reach your greatest potential through self-reliance and internal motivation. I provide inspiration through online and community speaking engagements. Positive thoughts and language are my fuel for energy and my desire to help you find yours. Looking for more great life tips, check out “The Master Tip Manual for Personal Success” @http://amzn.to/1bWA7Vw . Many blessings and much success to you!! Check out my websites @ www.nichellewomack.com and www.diversecc.com. Connect with me on Twitter @DiverseConnect.

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